Apex App Privacy Policy

1. Introduction

Welcome to Apex App. This Privacy Policy explains how we collect, use, and protect information when you use our mobile application, Apex App, operated by Apex Agency, LLC.

We are committed to maintaining the highest standards of data protection and transparency. By using the app, you agree to the terms described here.

2. Contact Information

If you have questions or concerns about this Privacy Policy or your personal data, you can contact us at:

3. Information We Collect

We may collect the following types of information when you use the Apex App:

a. Account and Login Information

• Name, email address, and password (used to create and access your account).

b. App Usage Data

• App receives structured sales data via integrations (GroupMe → Zapier → Google Sheets → App).
• Interaction data (which features are used, timestamps, and app performance logs).

c. Automatically Collected Data

• Device information (model, operating system, version).
• Log data (IP address, app version, crash logs, diagnostic information).
• Cookies or analytics identifiers (for internal app performance tracking only — no third-party advertising).

d. Automation Data

• This app is connected to automations from GroupMe, Zapier, and data from Google Sheets.

4. How We Use Your Information

We use the collected information to:

• Provide, operate, and improve the Apex App's features and performance dashboards.
• Track daily, weekly, and monthly sales metrics for internal management use.
• Maintain and secure user logins and data integrity across integrated Google Sheets.
• Support automated processes such as data logging and AI-assisted reporting.
• Communicate with users about app updates or technical issues.
• Comply with applicable legal or regulatory obligations.

5. Data Sharing and Disclosure

We do not sell your personal information.

We may share limited data only in the following cases:

• Team Leadership Access: Authorized Apex Agency leadership may access team metrics or aggregated reports for business management, not personal.
• Legal Compliance: If required by law, court order, or governmental request.

6. Data Retention

We retain user and app data only as long as necessary for the purposes described above.

• Logged data (e.g., daily totals, performance metrics) is archived in Google Sheets as part of long-term agency reporting.

7. Security Measures

We take appropriate technical and organizational measures to protect your information, including:

• Encryption of data in transit (via HTTPS and OAuth-secured connections).
• Access restricted to authorized personnel only.
• Regular audits of Google Sheets and API connections for unauthorized access.
• Automatic logging of account changes.

8. User Rights and Choices

You have the right to:

• Access, correct, or delete your personal data.
• Request a copy of data associated with your account.
• Withdraw consent for data processing (where applicable).
• Request account deactivation or full deletion by contacting us at apexagency@aoapex.com.

If you reside in California, the CCPA grants you additional rights (e.g., data portability, right to be forgotten).

9. Children's Privacy

This app is intended for users aged 18 and older and is not directed to children.

10. Third-Party Links and Services

The app may include links or integrations with third-party services such as:

• Google Sheets
• Zapier Automations
• GroupMe Bots

These services have their own privacy policies, and we encourage you to review them. We are not responsible for their content or data practices.

11. Updates to This Policy

We may update this Privacy Policy periodically. The latest version will always be posted within the app and at [Insert URL].

You will be notified of material changes through an in-app notice or email.

12. How to Contact Us

For questions, concerns, or privacy requests: